Free call center and roofing lead calculators

• Missed-call revenue calculator

  Turns your inbound call volume, miss rate and close rate into the revenue that walks out of the phone each month and year.

  Open the missed-call revenue calculator

• Speed-to-lead decay curve

  Move one slider and watch the relative odds of reaching and qualifying a fresh lead fall as your first-response time grows.

  Open the speed-to-lead decay curve

• Call center cost estimator

  Prices the same campaign three ways -- per minute, flat monthly, per appointment -- and shows the effective cost per booked appointment for each.

  Open the call center cost estimator

• Contact rate calculator

  Turns one period of dialer counts into connect rate, right-party contact rate, dials per right-party contact and list penetration.

  Open the contact rate calculator

• Roofing lead ROI calculator

  Divides revenue won by what you paid for the leads, and shows the cost per acquired job next to the ROI multiple.

  Open the roofing lead roi calculator

• Agent headcount calculator

  Works backwards from an appointment target to the dials it implies and the number of agents needed to place them.

  Open the agent headcount calculator

• Exclusive vs shared lead comparator

  Splits a shared lead across the roofers chasing it and compares profit per lead and cost per job against an exclusive one.

  Open the exclusive vs shared lead comparator

• Appointment capacity planner

  Turns your rep count, appointments per rep per day, working days and buffer into a monthly appointment capacity, the setter headcount to fill it, and which side binds.

  Open the appointment capacity planner

• Appointment conversion calculator

  Turns one month of funnel counts into set rate, hold rate and close rate, and the number of right-party contacts behind each closed job.

  Open the appointment conversion calculator

• Call quality scorecard

  Scores one recorded call across six weighted QA categories and returns a weighted total out of 100 with a pass or coach verdict.

  Open the call quality scorecard

• Dialer capacity calculator

  Turns agent count, talk and wrap time, dial-to-contact ratio and target occupancy into the dials per hour, concurrent lines and live contacts an outbound floor needs.

  Open the dialer capacity calculator

• No-show cost calculator

  Prices the appointments that get booked and never happen, and shows what one point off your no-show rate is worth per month.

  Open the no-show cost calculator

• Campaign profitability calculator

  Carries gross margin through the whole campaign -- spend, appointments held, close rate, job value -- to margin dollars, ROAS and the close rate that breaks even.

  Open the campaign profitability calculator

• Pilot sample size calculator

  Puts a 95% confidence interval around each of two pilot set rates, tests whether the gap between them survives that interval, and returns the contacts per vendor needed to settle the question.

  Open the pilot sample size calculator

• Inbound coverage calculator

  Runs your busiest hour through both queueing models -- callers who wait and callers who are simply lost -- and returns the share who reach a person, the headcount each target takes, and the payroll behind it after shrinkage.

  Open the inbound coverage calculator

• In-house vs. outsourced breakeven calculator

  Prices an in-house appointment-setting or inbound seat in dollars and returns the band -- a breakeven volume and a capacity ceiling -- where it beats a quoted per-appointment rate.

  Open the in-house vs. outsourced breakeven calculator

• Dial attempt self-check

  Turns your own attempt-1 and attempt-2 dial and human-answered counts into your attempt-2-over-attempt-1 ratio, set beside our published 1.04x -- ratio to ratio, never rate to rate.

  Open the dial attempt self-check

Using them together

They chain. Start with the missed-call calculator to size what is currently leaking out of the phone, since that number is usually the largest and the easiest to verify against your own call log. Take the speed-to-lead curve next to see how much of the remainder is a response-time problem rather than a volume problem. Only then price a fix: the cost estimator gives you the outsourced side and a fully loaded in-house seat to compare it against.

The two lead calculators answer a different question -- not "should I answer better" but "is this source worth buying". Run the ROI calculator on each channel you buy, then use the exclusive-versus-shared comparator on any source that sells the same homeowner to more than one contractor, which is most of the cheap ones.

The headcount calculator is the one to run last, and only once you have a target you believe. It turns that target into the dials and the people it implies, which is the number the cost estimator prices and the number a hiring plan has to match.

A note on the numbers

Every default in these tools is a neutral US-market planning figure, and each page says so where it matters. None of them is a claim about our results, and none reproduces the unsourced conversion multipliers that circulate in this industry. Where a page states an external statistic it names the agency and the year it came from -- the Bureau of Labor Statistics, the Census Bureau, NOAA, the FTC -- so you can check the figure rather than take our word for it.

If you want numbers about your own operation instead of the market's, talk to us and bring a month of call detail. If you would rather read first, the blog carries the longer arguments each of these tools was built out of, and pricing has our published rates. Once the arithmetic is settled and the question becomes how the calls are actually run, the free templates pick up from there.